The CQ PROJECTOR lets you model the revenue your bank can generate once CQ is integrated. It uses real data from four of the largest banks across 11 countries and you can add your own bank to see how CQ performs in your market. To explore the model, select EUR → Spain → BBVA, then click Generate Projection. Using a neutral adoption curve (actual adoption depends on how your CMO markets the CQ expansion), BBVA generates €69.3M in annual revenue by Year 5 by charging €0.50/month with a 15% SME conversion rate. Now adjust the price or conversion rate to see how revenue scales. When you’re ready, add your own bank. Nothing you enter is stored — this tool is for exploration.

The model shows what becomes possible once your bank deploys CQ, notably sharper SME acquisition and differentiated digital journeys (CMO), and a governance‑grade, regulator‑safe control layer that strengthens data, model, and decision governance (CRO). CQ is not just a product — it is a revenue engine built on a governance control that transforms fragmented internal data into a regulator‑safe, cross‑bank market‑share baseline.

ICESTAT · Revenue Projector
ICESTAT
Revenue Projector
Bank Customer Conversion Model
5-YR FORECAST
VALUATION
Select a bank & click Generate
Configure inputs on the left to generate your 5-year revenue projection and valuation.